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Eleven percent of Swiss companies are part of the creative economy. Operating at the intersection between culture, commerce and technology, these companies contribute to the country’s growth and innovative strength. Will Zurich become a hub for the creative economy? This question will be discussed by Ruedi Noser (State Councillor FDP Zurich), Thomas D. Meier (Principal ZHdK), Michel Pernet (President Association Creative Industries Switzerland), Tobias Weber (director), Sylvain Gardel (Director Impulse Programme Pro-Helvetia), Sunnie J. Groeneveld (DigitalZurich2025, Inspire 925) Presenter: Christian Jungen (NZZ am Sonntag) NZZ Talks require registration ([email protected]).
