by Danis Tanovic
The young married Ayan earns his money selling locally produced medicines. As the market in Pakistan is dominated by western brand names, his business is not exactly flourishing. So Ayan tries his luck with the huge company Lasta. And it's not long before the charming salesman becomes a successful representative for this multinational giant. But one day, when he discovers the side effects of the baby milk he is pushing, the shock is too great. The Group's success is based on a terrible secret. Ayan declares war on this powerful opponent. Based on true events, this drama from director Danis Tanovic gets tough on the multinationals that will stop at nothing in their bid to maximise profits.