Sunrise becomes a Main Partner of the Zurich Film Festival
As part of a three-year partnership, Sunrise is becoming a new Main Partner of the Zurich Film Festival (ZFF). For the Zurich Film Festival, this partnership marks an important milestone. With Sunrise joining as a new Main Partner, the ZFF completes its Main Partner portfolio. Alongside UBS, Mercedes-Benz and NZZ, Sunrise will now be among the festival’s principal partners.
Christian Jungen, CEO of the Zurich Film Festival (left) & André Krause, CEO of Sunrise (right)
Both Sunrise and ZFF share a common ambition: to bring people together through exceptional experiences. Sunrise's brand promise, 'Dream Big. Do Big., is perfectly aligned with the vision of the Zurich Film Festival. The festival has firmly established itself as Switzerland’s leading cultural and social event, and aims to continue this journey with the support of strong partners.
As a Main Partner of the ZFF, Sunrise will enable its customers to benefit directly from the partnership through the Sunrise Rewards programme, offering a wide range of unique and exclusive experiences. At the same time, Sunrise supports the ZFF with its award-winning services, providing high-performance mobile, fixed-line and internet connectivity throughout the year and during the festival itself. In doing so, Sunrise helps create the conditions for seamless communication and connectivity for guests, filmmakers and festival partners alike.
The partnership also complements Sunrise’s existing commitments in music and sport by adding the world of film. In this way, Sunrise brings together three areas that inspire, entertain and connect people.
André Krause, CEO of Sunrise, commented: «The Zurich Film Festival’s reputation extends far beyond Switzerland. As a Main Partner of the ZFF, we are able to offer our loyal customers a host of unrivalled benefits and unique experiences. That is why this nationally and internationally renowned cultural highlight is such a perfect fit for Sunrise Rewards. At the same time, the opportunity to provide the technical connectivity and telecommunications infrastructure for the Zurich Film Festival once again underlines our capabilities.»
Christian Jungen, CEO of the Zurich Film Festival, said: «With Sunrise, we benefit in two ways. As a reliable Swiss telecommunications provider known for its outstanding quality and innovative strength, Sunrise helps us ensure that the festival is technically equipped to the highest standard. At the same time, we have gained a new Main Partner that is an ideal addition to our partner portfolio. We share a common ambition: to inspire people and create memorable moments. Sunrise’s brand promise, ‘Dream Big. Do Big.’, also reflects our own commitment to further strengthening the Zurich Film Festival as a leading cultural and social event and to continuing its development with new ideas and fresh impulses.»
